What Is Salecify?
Salecify is an agency that scales online businesses through elite sales management. As part of that, we've built an internal sales reporting and tracking dashboard for the high-ticket sales teams we work with. Every metric flows from two sources: EOD (End of Day) reports submitted daily by your closers, setters, and DM setters, and payment records created when a new client enrolls. The dashboard ties these two streams together so you can see call volume, close rates, cash collected, and rep-level performance all in one place.
User Roles
Full access to all features, including webhook configuration and inviting new team members.
Access to the full dashboard, EOD reports, and payment recording. Cannot configure the webhook or invite users.
Signing Up
If you are the account owner (Admin):Your account is provisioned for you. You receive an invite link. Open it in a browser — a blue banner will confirm you're being invited as the Admin. Fill in your details and your account is created.
If you are a team member (Sales role): Your Admin will give you a Signup Key and direct you to the login page. Click "Don't have an account? Sign up" and fill in:
| Field | Notes |
|---|---|
| Full Name | e.g. "Jane Smith" |
| Your work email | |
| Password | Minimum 6 characters |
| Signup Key | Provided by your Admin |
Click "Create Account". You will see a green notification and be taken directly to the dashboard.
Logging In
Go to the login page, enter your Email and Password, then click "Sign In". If you forgot your password, click "Forgot password?" below the password field.
Tour of the App
Once logged in, you will see a sidebar on the left with these navigation items:
| Link | What it does |
|---|---|
| Home | Dashboard overview with KPI cards, charts, and recent transactions |
| Sales | Deep-dive by role (Closers, Setters, DM Setters) with per-rep tables |
| EOD Reports | Browse all EOD submissions from your team; manage team members |
| Settings | Profile, products, form links, webhook |
Add Your Products
Before recording any payments, add the programs or courses you sell.
- Click Settings in the sidebar.
- Find the Products card (the one with the books icon).
- Click "Manage Products".
- Type your product name (e.g. "Sales Mastery") and click "Add Product".
To edit a product: click the pencil icon, change the name, and click "Update Product".
To remove a product: click the trash icon. Confirm in the dialog. Products are soft-deleted — all historical enrollments linked to that product remain intact.
Add Your Team Members
Team members are the reps who submit EOD reports. There are three roles:
Closer
Takes sales calls and closes deals.
Setter
Makes outbound dials and books calls on the calendar.
DM Setter
Books calls through direct messages (social media, email, etc.).
Team members are managed from the EOD Reports page:
- Click EOD Reports in the sidebar.
- Click the tab for the role you want to add (Closers, Setters, or DM Setters).
- Click the "Manage [Role]" button near the top right.
- Fill in the member details and click "Add Member".
| Field | Required? |
|---|---|
| First Name | Yes |
| Last Name | Yes |
| Company Email | Optional |
To edit a member: click the pencil icon, update fields, and click "Update Member".
To remove a member: click the trash icon. This is a soft delete — historical EOD reports and payment attributions are preserved.
Share Your Form Links
All EOD forms and the New Payment form are public, shareable web pages. Your team does not need a dashboard account to submit them.
- Click Settings in the sidebar.
- Find the "Your Form Links" card.
- Click "Copy" next to each link you need.
| Link | Who uses it |
|---|---|
| Closer EOD Form | Your closers, daily |
| Setter EOD Form | Your setters, daily |
| DM Setter EOD Form | Your DM setters, daily |
| New Payment Form | Admins or closers when enrolling a client |
Share these links in your team's Slack channel, Notion workspace, or wherever your team communicates. Encourage reps to bookmark their personal form link.
Configure the Webhook
Admin only · Optional. The webhook lets the dashboard fire a notification to an external service (Zapier, Make, or a custom endpoint) every time an EOD report is submitted.
- Click Settings in the sidebar.
- Find the "Webhook Configuration" card.
- Paste your endpoint URL into the "Webhook URL" field.
- Click "Save".
Record an EOD Report
Each rep visits their EOD form link every day after their shift and submits their numbers. The forms are accessible without logging in — just open the link and fill it out.
Closer EOD Report
Submitted by: Closers, once per day.
| Required Field | Description |
|---|---|
| Scheduled Calls | Number of calls on the calendar today |
| Live Calls | Calls that actually took place |
| Offers Made | How many times you presented the offer |
| Closes | Deals signed |
| Cash Collected ($) | Money actually received today |
| Revenue Generated ($) | Total contract value of deals closed today |
| Optional Field | Description |
|---|---|
| Cancelled Calls | Calls cancelled by the prospect |
| Reschedules | Calls rescheduled |
| No-Shows | Prospects who didn't show up |
| Weekly Pacing ($) | Only appears on Mondays and Fridays — your running weekly cash collected total |
| Things you struggled with today | Free-text notes on challenges |
| Notes | Any additional notes |
Recording Payments — Do This Every Day You Close a Deal
The EOD form is where closers should log every enrollment they collect. At the bottom of the form, click "Add Payment" for each deal you closed today. This is how cash collected and revenue flow into the dashboard — do not skip this step.
Fill in the following for each deal:
| Field | Required? | Notes |
|---|---|---|
| Full Name | Yes | Client's full name |
| Yes | Client's email address | |
| Phone | No | Client's phone number |
| Program | Yes | Select from the product list your admin set up |
| Setter | No | The setter who booked the call — used for attribution |
| Payment Plan | Yes | "Pay In Full (PIF)" or "Payment Plan (Split)" |
| Total Contract Value | Yes | The full deal value in dollars |
| Start Date | Yes | Defaults to today |
If the client is on a split payment plan, choose the number of installments (2–12). The app divides the total equally and spaces due dates one month apart. The first installment is marked as paid by default since you collected it at signing.
Setter EOD Report
Submitted by: Setters, once per day.
| Required Field | Description |
|---|---|
| Dials | Total outbound calls made |
| Pickups | Prospects who answered |
| Booked Calls | Appointments successfully booked |
| Reschedules | Bookings rescheduled |
| Unqualified Leads | Contacts that were disqualified |
| Optional Field | Description |
|---|---|
| Cancelled Calls | Bookings cancelled |
| Triages Scheduled / Taken / Set | Triage call pipeline |
| Showed Calls Today | Booked calls where the prospect showed up |
| Offers Today | Offers presented on calls you booked |
| Closed Deals Today | Deals closed on calls you booked |
| Notes | Any additional notes |
DM Setter EOD Report
Submitted by: DM Setters, once per day.
| Required Field | Description |
|---|---|
| Total DMs Sent | Messages sent to prospects |
| Conversations Started | New conversations opened |
| Booked Calls | Calls booked from DM conversations |
| Reschedules | Bookings rescheduled |
| Unqualified Leads | Contacts disqualified |
| Optional Field | Description |
|---|---|
| Showed Calls Today | Booked calls where the prospect showed up |
| Offers Today | Offers presented on calls you booked |
| Closed Deals Today | Deals closed on calls you booked |
| Notes | Any additional notes |
Record Payments via the Standalone Form
Two ways to open the standalone form: Click the blue "+ New Payment" button at the bottom of the sidebar (available while logged in), or share the New Payment Form link (from Settings → Your Form Links) — no login required.
The form has two modes toggled at the top: New Contract and Pay Installment.
New Contract Mode
Use when enrolling a brand-new client.
| Field | Required? | Notes |
|---|---|---|
| Full Name | Yes | Client's full name |
| Yes | Client's email address | |
| Phone | No | Client's phone number |
| Program | Yes | Select from your product list |
| Closer | No | Defaults to "Unassigned"; used for commission attribution |
| Setter | No | Defaults to "Unassigned"; includes DM setters in the list |
| Payment Plan | Yes | "Pay In Full (PIF)" or "Payment Plan (Split)" |
| Total Contract Value | Yes | The full deal value in dollars |
| Start Date | Yes | Defaults to today |
Pay Installment Mode
Use when an existing client is making a payment on their split plan. Select the client from the dropdown — their full payment schedule appears. Click "Mark Paid" next to the installment being collected.
Review the Home Dashboard
Click Home in the sidebar. Use the date range picker (top right) to filter all data to a specific time period. The default range is the last 7 days.
KPI Cards
| Card | What it measures |
|---|---|
| Cash Collected | Total payments actually received |
| Revenue | Total contract value reported via EOD forms |
| AOV | Average order value per deal |
| Cash Collection % | Cash collected ÷ reported revenue |
| Show Rate | Live calls ÷ scheduled calls |
| Offer Rate | Offers made ÷ live calls |
| Offer to Close % | Closes ÷ offers made |
| Close Rate | Closes ÷ live calls |
| Monthly Pacing | Projected monthly cash based on the current rate |
| Avg Sales Cycle | Average days from first contact to close |
Pie Chart
A pie chart below the KPI cards shows activity broken down by rep. Use the dropdown to switch between Closed Calls (Closers), Calls Made (Setters), and DM Sent (DM Setters).
Recent Transactions
A table at the bottom lists the most recent enrollments. Click any row to open the full enrollment detail where you can review or edit it.
Dig Into the Sales Page
Click Sales in the sidebar. A date range picker at the top controls the period for all data on this page. Twelve summary KPI cards span the top at all times.
The page has three tabs: Closers, Setters, and DM Setters. Each tab has a dropdown to filter to one rep and includes:
- A KPI grid with detailed per-role metrics
- A performance table with one row per rep
- A Recent Payments table with inline Closer and Setter dropdowns — you can reassign attribution directly from this table and changes save immediately
Audit EOD Submissions
Click EOD Reports in the sidebar to see all submissions from your team. Use the role tabs (Closers · Setters · DM Setters) and the date range picker to filter.
Click any row to open the full submission detail, including the rep's struggle notes and any additional notes they entered that day.
Other actions on this page:
- Copy Link — copies the public EOD form URL for the active tab directly to your clipboard.
- Manage [Role] — opens the team member management modal.
Manage Your Profile
- Click Settings in the sidebar.
- Find the "Profile Settings" card.
- Update your Name or Email as needed. Your Role is displayed but cannot be changed from this screen.
- Click "Save Changes".
Roles & Permissions
| Action | Admin | Sales |
|---|---|---|
| View Home Dashboard | ✓ | ✓ |
| View Sales Page | ✓ | ✓ |
| View EOD Reports | ✓ | ✓ |
| Manage Team Members | ✓ | ✓ |
| Manage Products | ✓ | ✓ |
| Record Payments | ✓ | ✓ |
| Update Profile | ✓ | ✓ |
| Configure Webhook | ✓ | — |
| Invite New Users | ✓ | — |
FAQ & Tips
Where do my team's daily EOD reports go?+
How does commission attribution work?+
Why doesn't my product have a price field?+
Can I delete a team member?+
What happens if a rep submits their EOD form twice on the same day?+
My team can't find their form link. Where do I get it?+
How do I track whether clients are paying their installments?+
What does the delta arrow on each KPI card mean?+
What is the difference between "Cash Collected" and "Revenue"?+
Cash Collected is the actual cash received, either self-reported on EOD forms or calculated from payment records. Revenue will typically be higher on split-payment deals where only the first installment has been collected.
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